Cricket the sideshow

The democratic presidential candidate Barack Obama spent millions of dollars this week in airing a half-hour campaign advert on several prime-time US television networks. An orator in the finest classical traditional, he offers a compelling vision for his country. His pitch was moving, uplifting and polished in presentation.

This coming Saturday another commercial will air: this time for the billionaire financer Sir Allen Stanford. The comparison between the two is marked. While Stanford employs a camera to trail him throughout his set-piece cricket-match, Obama highlights the lives of the ordinary Americans whose lives he hopes to change. These two words “hope” and “change” are ubiquitous throughout the speeches Obama makes. The word most often seen at Stanford’s event is Stanford itself: the Stanford Stadium, the Stanford Super Series, the Stanford Superstars. He likes alliteration as much as the sound of his own name.

And this is the crucial point. This is not about the cricketing spectacle (if it was the pitch would be better) – this is about image and ego, compared to substance and character. Stanford is now the most well-known 205th richest man in America. Nobody has heard of John Catsimatidis, the next on the list. Money is his raison d’etre, and in buying the England cricket team he has bought the biggest advert the City of London has ever seen.

Here is one final thought: before the stadium was developed, with its pristine outfield and vernacular West Indian pavilion, the site was used as an old rubbish dump. Some metaphors come just too easily.